Research Program Strategy
The User Experience Research (UXR) team strives to “bring the customer into the room” as we design products to meet their needs. We answer questions and uncover insights by conducting a range of iterative research activities with the outcome of actionable recommendations. UXR supports the user centered design process employed by the Chewy Design team by filling knowledge gaps, surfacing user needs, behaviors, and opportunities in the customer, veterinarians, business, or employee's journey. By understanding and empathizing with our diverse set of customers and users, we provide accessible experiences that empower Chewy to be the most trusted and convenient online destination for pet parents (and partners).
Programs to Enable Chewtopians to be Customer-first: